THE SCIENCE OF A BETTER BUZZ

NICOTINE-LIKE SATISFACTION. FEWER DOWNSIDES.

Ceretine™ and L-Theanine work together to deliver smooth focus, sustained energy, and a calm cognitive lift—without the jitters or crash.

THE SCIENCE OF A BETTER BUZZ

NICOTINE-LIKE SATISFACTION. FEWER DOWNSIDES.

Ceretine™ and L-Theanine work together to deliver smooth focus, sustained energy, and a calm cognitive lift—without the jitters or crash.

THE STORY BEHIND CERETINE™

Sett spent two years developing a better pouch experience—one designed around satisfaction, focus, and control rather than the spike-and-crash cycle.

At the center is Ceretine™, a synthetic alkaloid derived from nicotinic acids, also known as B-vitamins. It is structurally similar to nicotine, yet chemically distinct, and works through nicotinic acetylcholine receptors in the brain.

Every pouch pairs Ceretine™ with 80mg of L-Theanine to create a smoother, more balanced experience: energy without anxiety, focus without overstimulation.

2 YEARS

Of product development with a credentialed Scientific Advisory Board.

80MG

L-Theanine in every pouch for calm, balanced focus.

NEUTRAL PH

Designed for comfort and a smooth, steady release.

THE STORY BEHIND CERETINE™

Sett spent two years developing a better pouch experience—one designed around satisfaction, focus, and control rather than the spike-and-crash cycle.

At the center is Ceretine™, a synthetic alkaloid derived from nicotinic acids, also known as B-vitamins. It is structurally similar to nicotine, yet chemically distinct, and works through nicotinic acetylcholine receptors in the brain.

Every pouch pairs Ceretine™ with 80mg of L-Theanine to create a smoother, more balanced experience: energy without anxiety, focus without overstimulation.

2 YEARS

Of product development with a credentialed Scientific Advisory Board.

80MG

L-Theanine in every pouch for calm, balanced focus.

NEUTRAL PH

Designed for comfort and a smooth, steady release.

BUILT WITH PEOPLE WHO KNOW PERFORMANCE

Sett’s Scientific Advisory Board brings together performance doctors, sports dietitians, and elite strength and conditioning leaders.

DR. RYAN GREENE

Osteopathic Physician; Co-Founder, Monarch Athletic Club

SHANE WALLEN

Head Performance Coach, Detroit Tigers

TIM CARON

Co-Founder, Allegiate Gym; President / Head Strength Coach, Army Football

JENNA STAGLAND

MS, RD, CSSD, CD, CLT — Dietitian, Minnesota Timberwolves / Minnesota Wild

BUILT WITH PEOPLE WHO KNOW PERFORMANCE

Sett’s Scientific Advisory Board brings together performance doctors, sports dietitians, and elite strength and conditioning leaders.

DR. RYAN GREENE

Osteopathic Physician; Co-Founder, Monarch Athletic Club

SHANE WALLEN

Head Performance Coach, Detroit Tigers

TIM CARON

Co-Founder, Allegiate Gym; President / Head Strength Coach, Army Football

JENNA STAGLAND

MS, RD, CSSD, CD, CLT — Dietitian, Minnesota Timberwolves / Minnesota Wild

TWO INGREDIENTS. ONE CONTROLLED LIFT.

Ceretine™ drives the satisfaction. L-Theanine keeps the experience level.

01 — CERETINE™

Binds to nicotinic acetylcholine receptors, promoting dopamine and acetylcholine activity associated with focus, motivation, and mood. Unlike nicotine, Ceretine™ does not bind as strongly to the alpha-6 receptor.

02 — L-THEANINE

This green-tea amino acid blocks excitatory glutamate and supports GABA activity, helping create relaxation without drowsiness and focus without overstimulation.

3MG / 6MG / 9MG CERETINE™

80MG L-THEANINE

TWO INGREDIENTS. ONE CONTROLLED LIFT.

Ceretine™ drives the satisfaction. L-Theanine keeps the experience level.

01 — CERETINE™

Binds to nicotinic acetylcholine receptors, promoting dopamine and acetylcholine activity associated with focus, motivation, and mood. Unlike nicotine, Ceretine™ does not bind as strongly to the alpha-6 receptor.

02 — L-THEANINE

This green-tea amino acid blocks excitatory glutamate and supports GABA activity, helping create relaxation without drowsiness and focus without overstimulation.

3MG / 6MG / 9MG CERETINE™

80MG L-THEANINE

CLINICAL VALIDATION

RECEPTOR BINDING STUDY

The relative activation potential of nicotinic α4, α3, and α6 receptors was investigated using an agonist Fluorometric Imaging Plate Reader assay.

nAChR ACTIVATION — α4

Nicotinic α4 receptors have high affinity for nicotine and account for more than 90% of nicotine binding to brain tissue.

nAChR ACTIVATION — α3

Nicotinic α3 receptors are involved in nicotine reward and physical withdrawal.

nAChR ACTIVATION — α6

Nicotinic α6 receptors are involved in nicotine-stimulated dopamine release and may play a role in nicotine dependence. Ceretine™ binds less strongly to this receptor than nicotine.

Ceretine™ is non-carcinogenic and non-mutagenic. Research and validation remain ongoing.

CLINICAL VALIDATION

RECEPTOR BINDING STUDY

The relative activation potential of nicotinic α4, α3, and α6 receptors was investigated using an agonist Fluorometric Imaging Plate Reader assay.

nAChR ACTIVATION — α4

Nicotinic α4 receptors have high affinity for nicotine and account for more than 90% of nicotine binding to brain tissue.

nAChR ACTIVATION — α3

Nicotinic α3 receptors are involved in nicotine reward and physical withdrawal.

nAChR ACTIVATION — α6

Nicotinic α6 receptors are involved in nicotine-stimulated dopamine release and may play a role in nicotine dependence. Ceretine™ binds less strongly to this receptor than nicotine.

Ceretine™ is non-carcinogenic and non-mutagenic. Research and validation remain ongoing.

THE SETT EXPERIENCE

A smoother cognitive boost designed to stay controlled from start to finish.

FOCUS & CLARITY

Ceretine™ binds to the same receptor family as nicotine, promoting dopamine and acetylcholine activity associated with focus and motivation.

SUSTAINED ENERGY

No jitters. No crash. Just a smooth cognitive boost designed to last longer than the fast spike and fade of nicotine.

MOOD & MOTIVATION

Ceretine™ supports mood and drive while L-Theanine helps keep the experience calm and level.

• BACKED BY SCIENCE

• PH NEUTRAL

• LONGER-LASTING FLAVOR

THE SETT EXPERIENCE

A smoother cognitive boost designed to stay controlled from start to finish.

FOCUS & CLARITY

Ceretine™ binds to the same receptor family as nicotine, promoting dopamine and acetylcholine activity associated with focus and motivation.

SUSTAINED ENERGY

No jitters. No crash. Just a smooth cognitive boost designed to last longer than the fast spike and fade of nicotine.

MOOD & MOTIVATION

Ceretine™ supports mood and drive while L-Theanine helps keep the experience calm and level.

• BACKED BY SCIENCE

• PH NEUTRAL

• LONGER-LASTING FLAVOR

A BETTER BUZZ

FEEL THE DIFFERENCE

Five cans. Seventy-five pouches. Choose 3mg, 6mg, or 9mg Ceretine™ and pair it with 80mg L-Theanine per pouch.

MINT · WINTERGREEN · BLOOD ORANGE · RASPBERRY LEMON · NEUTRAL · VARIETY PACK

A BETTER BUZZ

FEEL THE DIFFERENCE

Five cans. Seventy-five pouches. Choose 3mg, 6mg, or 9mg Ceretine™ and pair it with 80mg L-Theanine per pouch.

MINT · WINTERGREEN · BLOOD ORANGE · RASPBERRY LEMON · NEUTRAL · VARIETY PACK

FREQUENTLY ASKED QUESTIONS

FREQUENTLY ASKED QUESTIONS